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All Hotels Need a PR Plan

5W PR

Whether a hotel is small, inexpensive, luxury, a resort, near a national park, or something else, PR should be a primary concern for any destination. For all types of hotels and whether or not a PR professional is in their budget, it’s still important to get the word out and keep getting it out. Find What’s Unique. PR Benefits.

Hotels 74
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4 Ways PR Creates Brand Attachment

ImPRessions - Crenshaw Communications

While top-tier marketing and advertising are valuable, associated PR campaigns can help propel a brand to the next level of emotional attachment. For companies looking to differentiate themselves from the pack, PR (integrated with advertising and marketing) can help build a foundation of brand love. You feel connected to these brands.

Brand 149
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PR, Not Propaganda

Maxim Behar

People used to meet in hotel lobbies when there were no valid arguments to be set on the “public” table and try to convince one another on matters concerning legislation and regulation. After all, America is the birthplace of advertising, and everything back then happened through advertising.

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Southwest Airlines employees celebrate passenger’s 104th birthday. Ritz-Carlton. 4 Ormont Blumberg, P. 2021, August 11).

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9 Travel Marketing Campaigns That Will Make You Laugh

MaccaPR

The travel industry – seldom known for its goofy hilarity – has been embracing public relations, advertising and video marketing campaigns that feature comedic (as well as not-quite-as-funny-as-they-hoped-to-be) TV spots and in-flight videos. Southwest Airlines’ Employee-Generated Video. Source: XXL YouTube ).

Travel 89
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Seeing Around Corners: 30 Marketing and PR Predictions for 2021

Sword and the Script

Every employee needs media training. As a result, employees at different levels, automatically and without any pretension, became spokespeople. It turns out that the high demand for professionals to talk about a certain subject, in multiple sessions, opened doors for middle management employees to speak on behalf of the company.

Marketing 174
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Is kind leadership an oxymoron?

PR in High Definition

It’s clear to see why the default path for leadership is often being as cut-throat with your employees as you are with your competitors, but it’s not the only way to be. It’s a horrible experience to lead a round of redundancies or close a facility, but it’s possible to do it with kindness, treating employees with respect, as humans.