Mark My Words

DECEMBER 15, 2020

PR guru Mark Borkowski told MailOnline the $28-per-pack oat-milk ‘superlattes’ are the first ‘baby steps’ towards Meghan and Harry building a billion dollar brand for themselves in the US. He said: ‘Having Oprah Winfrey endorse your product is the golden ticket in global advertising for any company.

Instagram 60

Instagram Brand Branding Publicity 60

Deirdre Breakenridge

MAY 16, 2017

We work at a digital marketing agency focused on data-driven performance media—programmatic advertising, PPC, SEO and more—and our clients rely on us for out-of-the-box thinking. Brands like Starbucks, Tesla, Uber, and Instagram are doing this effectively.) Which brands exemplify EgoTech at its best to you?

Marketing 119

Marketing Fashion Technology Study 119

PRSay

APRIL 19, 2016

To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. Billboards + Geofencing – Geofencing is a digital ad technique within a small geographical area, usually a five-mile radius or so.

Communications 79

Communications Pinterest Reddit Radio 79

Cision

JANUARY 14, 2016

For instance, Facebook shows the best of your updates to no more than 20 percent of your fans or followers (in fact, 6 percent sounds like a more accurate figure), unless you “boost” your posts through paid advertising. Or, you may just be looking to create brand awareness. How much time can you allocate?

Marketing 120

Marketing Pinterest Mobile Social Media 120

The Proactive Report

JANUARY 15, 2016

In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. What we do see is a concentration of content and brand activity on the major social media platforms. Line is going after disenchanted Facebookers as much as it’s hoping to woo Skype-calling addicts.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. What we do see is a concentration of content and brand activity on the major social media platforms. Line is going after disenchanted Facebookers as much as it’s hoping to woo Skype-calling addicts.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. What we do see is a concentration of content and brand activity on the major social media platforms. Line is going after disenchanted Facebookers as much as it’s hoping to woo Skype-calling addicts.

Trends 100

Trends Skype Digital PR Guidelines 100