5W PR

JANUARY 3, 2024

Public relations in the beauty industry has always been dynamic, and it continues to evolve rapidly. Beauty brands face unique challenges and opportunities in a landscape where trends, consumer expectations, and digital platforms play pivotal roles. Navigating this environment requires strategic and innovative approaches to beauty PR.

Product Launch 78

Product Launch Consumer Community Interviews 78

Bianchi Biz Blog

JUNE 1, 2023

One event that consistently sets the stage for groundbreaking innovation, disruptive technology, and unparalleled networking opportunities is CES (formerly the Consumer Electronics Show). 2024 media attendance is expected to be even larger.)

Automotive 73

Automotive Mobile Technology Trade Shows 73

Bianchi Biz Blog

JULY 20, 2023

While January seems a long way off, it’s not if you’re an automotive or mobility communicator participating in CES 2024. Data from the CES 2023 show is one source of information that can provide some useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2024.

Automotive 58

Automotive Mobile Transportation Internal 58

Bianchi Biz Blog

AUGUST 17, 2023

With CES returning to full, in-person form in 2023 after emerging from its pandemic-impacted virtual and hybrid format, the show is on solid footing to dominate the news once again in 2024. Your company needs to be deciding, nay finalizing , what big announcements, product launches, unveilings, etc. We have a booth booked!”

Automotive 78

Automotive Mobile Technology Resources 78

Prohibition

FEBRUARY 2, 2024

It’s the first campaign round up of 2024 – and here’s what we’ve loved so far. It’s the perfect campaign – tapping into a national conversation and something that most people can identify with, creative use of its own product, and a fun piece of creative for a visual element. You survived January. Great work from McVitie’s!

Marketing 62

Marketing Film Creativity B2C 62

Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

Trends 105

Trends YouTube Video Social Media 105

Buzzstream

FEBRUARY 9, 2024

However, not all product or brand releases warrant a press release. If you are launching a new brand or product, tailor your press release to resonate with journalists at industry trade publications, so always tie it back to what they find valuable and relevant. For more information, please visit [website/landing page].

Examples 62

Examples Product Launch Data Report 62