5 Pitch Ideas For PR Pros When There Is No News
ImPRessions - Crenshaw Communications
AUGUST 30, 2021
If there was a recent senior leadership hire or promotion at your organization, it can sometimes be leveraged into news, or at least background information for later news. PR pros have been “newsjacking” for decades but it wasn’t until 2011 that David Meerman Scott penned the term. Thought leadership. Meet and greet!
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