PRSay
MARCH 14, 2019
As any good real estate agent knows, location is everything. Let’s look at the most valuable slices of real estate in your email pitch: Your subject line should grab attention in a crowded and boring inbox. If your subject line says “Pop icon to endorse new diet trend,” then your email better include an iconic pop star.
ImPRessions - Crenshaw Communications
MAY 22, 2018
A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine. Real estate company buyers are more likely to be paging through these journals than Wired.
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PR for Anyone
JUNE 9, 2021
I have a former client who is a real estate agent. She has gotten quite a bit of media related to her walk but it also mentions her as a real estate agent. She lost a son to suicide. As you can imagine, because of that, she became very involved in suicide prevention. So that is this week’s PR tip.
Waxing UnLyrical
DECEMBER 4, 2018
If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Everyone is jumping on the influencer marketing bandwagon because it’s all the rage, just like every other fly-by-night new trend. Funny thing is — it’s not really a hot new trend.
Sword and the Script
SEPTEMBER 18, 2018
We have publications, events and products in the financial services, property & casualty insurance, benefits, consulting and real estate industries, all of which have their different PR objectives and information that I can pitch. The post Managing Media Relations for a Publisher; Off Script No.
Presspage
SEPTEMBER 26, 2017
Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. How has your social media strategy evolved as a result of these changes?
Victorious PR
FEBRUARY 16, 2023
By generating media coverage on industry topics and trends, a PR team can help establish your brand as an expert in the field and increase its visibility and credibility with potential customers. In addition to telling your brand’s story, a PR team can help position your brand as a thought leader in your industry.
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