Remove Media Relations Remove Newspapers Remove Reputation Remove Storytelling
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Increasing Your Media Coverage Through Storytelling

PRSay

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Earned media demonstrates credibility, since the organization doesn’t pay for the placement. Regional Foundation.

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PR Campaign Tips: 10 Harmful Myths You Need to Avoid

B2B PR Sense

While you may want to shave a few dollars off your bottom line, PR encompasses much more than media mentions. Expert public relations tactics and strategy from an experienced PR person have the power to bolster your reputation and draw people to your brand. Handpicked Related Content. Media relations is a subset of PR.

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Behind the Headlines With Morgan Givney

Cision

Morgan Givney, account manager at BizCom Associates, says brands need to put in the work to protect their reputation and maintain their online presence. In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change.

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Behind the Headlines with Catriona Pollard

Cision

They can be aspirational stories, relatable or educational. Storytelling by recognized, influential people is where PR is heading. What is your secret to media relations success? How does social media and analytics drive your PR strategy? What role does social media play in your job?

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How PR can help restore public trust in the media

Barokas

After all, the media is the main lifeline of our work. Newspapers, nightly newscasts, radio shows and numerous other mediums are our partners in storytelling. Know which outlets are reputable and which are not. The reputations of both the media and the PR industry depend on our trustworthiness.

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What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

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Behind the Headlines With Rich Oppel

Cision

You recently joined Crosswind Media & Public Relations as a senior advisor for media strategy and management. It will include reputation management, crisis management, brand enhancement and media relations. It’s all storytelling. What constitutes a successful media strategy?