Remove Journalism Remove Radio Remove Storytelling Remove Television
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What Lies Ahead for Public Relations in 2018?

PRSay

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. The magic of AI will not be the only major change affecting the PR profession.

Publicity 167
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The Power of Storytelling: Plotting The Future of Media

Flatiron Communications

She hadn’t previously worked in the business, and needed some basic pointers on how to generate media coverage for this first-of-a-kind “museum,” which was founded by CBS Television patriarch William S. The two-day conference was aptly titled “The Power of Storytelling: Plotting the Future of Media.”

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Thinking Critically with Robyn Stevens

Critical Mention

I always remind clients it’s about storytelling. Much like journalism, you must let the viewer/reader know straight away how this affects them and what types of solutions you can share. Longform quality journalism will still be valued, however the “bite size ” solution-based articles will continue to dominate the media.

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PR Tech Vendors Pitch Artificial Intelligence, Microsoft Integrations and Podcast Monitoring [PR Tech Sum]

Sword and the Script

Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. TVEyes has traditionally focused on television broadcast monitoring, as its brand name suggests. b) Getting on the same page about storytelling via MuckRack and Michelle Garrett.

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

It was an exciting time for him, especially for a broadcast major who didn’t want to work in television, but it was somewhat of a lonely existence. “It Whether it’s video, photos or interactive graphics, more visual storytelling can give people deeper insights into a subject. It was awesome,” he says. “I

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Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. The Brand Advantage Journalism Podcast. But why is podcasting important to PR and marketing professionals? It’s time for you to PRODUCE YOUR AUTHORITY! 46) Phoebe Chongchua.

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Media relations is thriving

Stephen Waddington

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale.