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How to Get in Magazines

PR for Anyone

What I didn’t know is that national magazines plan their publications at least four months out and regional publications plan about two months out. Gift guides of most national magazines are fully booked by July 1st. Knowing the themes of a magazine in a particular month lets you know if your story idea might be a potential fit.

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Journalists

PR for Anyone

They think of people who work for the media as an elite group of untouchables like A-list celebrities or royalty. Yes, they have super important jobs and get to be on TV or publish articles in big named magazines but at the end of the day, they are just like us. Always be prepared for your media interview.

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Mindset and Media

PR for Anyone

We just wrapped up our Get PR Famous event and the underlying theme was how we helped them come out of their comfort zone and believe they can be in the media. I keep getting emails from attendees about all the interviews they are landing – yay! But what happened was, is we pitched the media and they saw immediate results.

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Land Stories

PR for Anyone

Timing is everything when you want to land stories in the media. I didn’t realize there was a system and a calendar to pitch the media. I was pitching national magazines a few weeks before I wanted to appear in them. So we put together a pitch related to that and she is being interviewed for NBC. And there are.

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Good Stories

PR for Anyone

Remember, these are for local media and national television. If you are pitching magazines or national publications, that’s a much longer lead time (I made that mistake!). How is your business related to weather, topics, holidays in September. By being timely and relevant you have a much better chance at getting the yes.

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Pitching the Media – with Jennifer Chan from People and InStyle Magazines

PR for Anyone

Lucky me to be able to interview a 15+ year media pro in the magazine and television editorial space. Jenn Chan is a rockstar beauty and fashion editor and on-air host and she sat down with me to talk about all things pitching the media! Want to stand out, get your pitch read and actually land in the media?

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What Skills Make the Best Public Relations Specialist?

PR for Anyone

Just look at magazine covers. And learn how to pitch the media and start incorporating that into your everyday marketing, because I know of no better way than to get hundreds of thousands, millions of people learning about your business. You want to create great hooks. And you want to find the right journalist. Hooks are super easy.

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