ImPRessions - Crenshaw Communications

JANUARY 5, 2024

With the new year kicking into gear, experts are weighing in on what PR teams should be looking out for in 2024. Those who work in PR and media have seen a whirlwind 2023. What are the PR industry trends for the new year? AI isn’t going anywhere PR will continue to embrace AI – but expect some hesitancy.

Trends 333

Trends Industry Government Data 333

Burrelles Fresh Ideas

APRIL 16, 2024

The term “influencer” has become synonymous with consumer brands, lifestyle trends, and social media aesthetics. Today’s B2B buyers are increasingly turning to online platforms and social media to research products, services, and solutions. B2B influence isn’t about that.

B2B 93

B2B Marketing Measurement Social Media 93

ImPRessions - Crenshaw Communications

SEPTEMBER 21, 2020

There’s a new social media app taking the world by storm. Media interest peaked over the weekend with reports that a deal involving TikTok, Oracle and Wal-Mart would avert a ban of the app in the U.S. TikTok is currently the sixth largest social network in the world. . It’s called TikTok. Ever heard of it? .

B2B 310

B2B Video Creativity Social Media 310

Solo PR Pro

MAY 11, 2021

This month, we asked our panel of solo PR pros to share how they deal with a client crisis. These days with social media, reporters and/or the general public can make the situation worse and last longer than needed if you’re caught lying. Just because you’re a solo PR pro doesn’t mean you’re in this alone. That’s my job.

Crisis 115

Crisis Crisis Communications Exercises Communications 115

Buzzstream

APRIL 4, 2024

In my time with Siege Media, I developed a stepwise approach that can find your coverage even in the deepest caverns of the web. In my time with Siege Media, I developed a stepwise approach that can find your coverage even in the deepest caverns of the web. So here are my six ways to find media mentions from your campaigns.

Digital PR 62

Digital PR How To Media Google 62

PRSay

APRIL 10, 2018

I had been toying with the idea of pursuing the Accreditation in Public Relations (APR) for several years, but with a demanding job as chief communications officer at a government health care agency — plus my other, more important full-time job as soccer mom — I just wasn’t sure how to fit the APR into my busy life.

Study 120

Study Software Government Journalism 120