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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

SXSW is one of the most effective channels for promoting your business to professionals.”. Enterprise and workplace. The premier gathering of digital marketers on planet Earth!”. Marketing conferences have shaped my top team memories. Pictured below, see our smiling faces at this year’s #INBOUND19 for evidence of a good time.).

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Diversity, Politics and MBAs in the Business of PR; Off Script #20: James S. Walker

Sword and the Script

There’s a quote often attributed to Peter Drucker that says culture eats strategy for breakfast. Maybe he said it, and maybe he didn’t , but the but the point remains: it’s hard to execute on a business concept if your people don’t believe in the idea. There are a few technology companies finding that out the hard way these days.

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The Comprehensive Marketing Audit: 21 Questions to Guide Strategic Planning

PR 20/20

So, how can teams pinpoint what went wrong and redirect marketing energy? The time is now to transform your marketing program. This audit is a key piece of the puzzle when we start working with new partners to build long-term, custom marketing plans that win executive buy-in and align with stakeholder goals.

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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

This guarantees a variety of ideas, but the different cultures, time zones and the lack of events at the Davos Congress Center make things quite complicated. A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. What does it do?

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PR Job Coach - Untitled Article

PR Job Coach

Oh how times have changed. Our November 20 Friday Forum featured Patty Temple Rocks and Scott Monty to discuss and dissect strategies to rise above ageism in the workplace and thrive. Patti Temple Rocks is the author of I’m Not Done : It’s Time to Talk About Ageism in the Workplace. Ageism is getting old.

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2022 PR Predictions

Landis PR

2022 will not stop posing challenges and creating opportunities for public relations practitioners no matter where they are based on the globe. 2022 will not stop posing challenges and creating opportunities for public relations practitioners no matter where they are based on the globe. Photo courtesy of Unsplash. What a year!

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The Top 10 Books of 2016 (According to Zude)

ZudePR

If you want to receive recommendations like this direct to your inbox in future, sign up here. So, in the new year, I Googled the indescribable teeth-grating background hum. If you can’t learn, you can’t thrive. And the key: add routines and rituals to your daily life…until they become habits.

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