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5 Tips for Getting Into Live Streaming

Cision

Over fifty people went with me as I narrated a test drive of Ford Motor Company’s 2016 Mustang, and I answered their questions in real time. . At a recent real estate conference, a luxury realtor shared with me that over 2,000 people had tuned into her first live tour of a South Florida home. Find your live stream theme.

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11 Content Marketing Mistakes to Avoid

Cision

You could develop a content marketing strategy , but that doesn’t mean that it will be a good strategy, or that it is related to the corporate goals in any meaningful way. What I want to do in this post is to identify 11 content marketing mistakes that you should avoid. Entertain, don’t sell. Mistake #2: You have poor form.

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3 Valuable Tips To Establish Credibility Via Speaking Engagements

Polaris

If you operate a service-based business—perhaps you’re a financial planner, marketing consultant, lawyer, accountant or mortgage broker— speaking engagements are one of the best ways to establish your expertise, build credibility and attract new clients. (See how much smarter I’ve become over the last 3 years? 3: Repurpose your content.

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PR Amidst Regulatory News: Why Crypto Projects Need PR Now

Victorious PR

By partnering with a PR agency well-versed in the crypto space, projects can leverage their expertise to navigate regulatory challenges, interpret complex regulatory guidelines, and ensure compliance while maintaining a positive public image.

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Should Your Brand Voice Stay the Same Across Social Channels?

Contently - Strategy

The trouble with defining a company’s voice is that rigid guidelines can stifle you. Still, dismissing the platform outright is a misguided mindset, according to AdWeek’s Dan Tynan , who declared it “the Facebook of B2B marketing” in 2017. Remember that.

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Trust Me, I’m a Communicator

Waxing UnLyrical

Certainly, there are legal ethics, and there are parameters and guidelines that are encoded in law that must be followed. It is true that in some professions these sorts of embellishments are almost expected, such as real estate listings which commonly euphemizes “tiny” as “cozy” or “quaint.”.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

So far, we've seen the development of targeted advertising, big data collection, analytics, and other digital tracking methods for more efficient marketing and information dissemination (called Big Data), all of which have potentially sinister as well as positive uses. Various regulatory frameworks have been proposed.

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