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What is media relations in public relations?

Landis PR

I worked in sports PR for 18 years; yet as I transitioned into other sectors (consumer, business, fashion, healthcare, technology), I also was able to get to know media from these areas. This was not what I was taught as a PR major at San Jose State University, and I’ve worked hard to cultivate solid rapport with a wide variety of media. .

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Looking for a Brighter Future? Solarpunk is the Answer

Doctor Spin

Solarpunk is a movement in speculative fiction, art, fashion and activism that seeks to answer and embody the question ‘what does a sustainable civilisation look like, and how can we get there?’ Solarpunk can be utopian, just optimistic, or concerned with the struggles en route to a better world—but never dystopian. 2023, January 10).

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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

The original creator of the message has no control over how a message passes through a network or how it is modified en route. He believes that the theories are based on an old-fashioned view of organisational communication.

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What Taylor Swift Can Teach You About Social Media Marketing

MaccaPR

First, there’s no celebrity who understands how to connect en masse – seemingly authentically and intimately with millions of fans – as brilliantly as Swift. But it was Swift’s daring collaboration with last December’s Victoria’s Secret Fashion Show that demonstrated she could make any cross-brand deal work.

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Who talks to (and about) colleagues like that?

PR Conversations

Even when couched in terms of employee empowerment and collaboration, many of these concepts and words hark back to old-fashioned, established workplace hierarchies and perceived authority, whereby information is centralized and controlled.