Remove Employee Remove Local Remove Mobile Remove Viral
article thumbnail

How to Leverage Emotions to Boost Digital PR

Cision

Unveiling surprising facts or data can also make your online PR content go viral. So, Samsung, a leading mobile brand in the country, unveiled a new road safety campaign called #SafeIndia. From your corporate leaders to your average employees, involve the people behind your company in your digital PR campaign.

article thumbnail

Conference Recap: Reaching Rural Americans, Preventing Social Media Crises and Using the PESO Model

PRSay

Haworth recommends attending town gatherings and interacting with local elected officials, regardless of their political beliefs. Don’t fire an employee and then leave them in control of the Twitter account,” said Regina Luttrell, Ph.D. Meet people where they are. Take the politics out of it,” she said. Prepare in advance.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Pro Tips to Create Bigger Buzz for Your Business

Cision

Click here to learn how to mobilize your audience with our free white paper now! For the uninitiated, Pump It Up is a franchise of locally-owned inflatable gyms, each with unique ancillary features. Click here activate employees on social and facilitate word-of-mouth. Want to build word-of-mouth?

Energy 120
article thumbnail

Asda newsdesk story discovery supports authentic PR engagement

Stephen Waddington

By Tony Cuthbertson In any organisation there are thousands of inspiring day-to-day stories waiting to be discovered in the conversations and interactions between their customers and employees. Community champions in Asda stores around the UK submit stories via a mobile phone app. In most cases they don’t. The stories go undiscovered.

article thumbnail

6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Source: Maccabee.com ). Source: GNP Company).

article thumbnail

How to Spy on Your Competition & Steal Their Secrets

Cision

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. Implement viral marketing tactics.

How To 198
article thumbnail

How to Spy on Your Competition and Steal Their Secrets

Beyond PR

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. Implement viral marketing tactics.