Ronn Torossian

MAY 1, 2023

SaaS is a popular software delivery model for businesses of all sizes. It allows users to access software through the internet on a subscription basis instead of purchasing and installing software on individual devices. SaaS solutions have changed how companies use software and opened up new possibilities. Businesses considering SaaS need to know a few […] The post What You Need to Know about SAAS appeared first on.

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Software Company Strategy Marketing 195

Agility PR Solutions

MAY 1, 2023

From day one, a business owner must work on establishing their brand as an industry leader, and public relations may be a topic thought about infrequently. However, it should be considered in your day-to-day business operations to optimize your growth and success. While the main emphasis of PR is to develop trust for the brand […] The post 9 strategies supporting the importance of public relations in 2023 appeared first on Agility PR Solutions.

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Strategy Publicity Brand Branding 120

Stern + Associates

MAY 1, 2023

The average person doesn’t like a “faceless corporation.” That phrase – which could also apply to private and smaller companies rather than just the mega corps – may be a cliché but is essentially true. When public scrutiny turns on an organization, the organization that will weather the storm is the one that already has a face – but just as crucially a positive, purposeful story and a meaningful executive communications strategy.

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Strategy Company Communications Insurance 93

Agility PR Solutions

MAY 1, 2023

Transformation in the workplace presented challenges for leaders in 2022, as many industries saw increases in employee burnout and shifting employee priorities. The industry was still going through an adjustment period in 2022 following the aftermath of the pandemic. As we deal with a new way of life, professionals in the communication industry are expected […] The post IPR looks back at 2022, and compiles the top PR insights of the year appeared first on Agility PR Solutions.

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Employee Industry Communications Publicity 86

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Garrett Public Relations

MAY 1, 2023

Manufacturing PR clients are some of my favorites to work with. These companies often sit on a treasure trove of stories just waiting to be told. But, they may need a little help to get their news and stories out there. Data shows that industrial buyers are 70% of the … Manufacturing PR Ideas – 10 Ways to Leverage Public Relations and Content Read More » The post Manufacturing PR Ideas – 10 Ways to Leverage Public Relations and Content appeared first on Garrett Public Relations.

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Publicity Data Industry Trade Shows 78

Axia PR

MAY 1, 2023

From 420-themed marketing from global brands to Anheuser-Busch’s absolute blunder in corporate comms, opportunities to connect (or not) abound. The key to creating unforgettable brand moments is to know your audience. Doing so, well, takes data.

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Corporate Data Brand Branding 62

Agility PR Solutions

MAY 1, 2023

The frequency and impact of the growing problem of brand impersonation is putting consumers at increased risk of privacy and personal data issues—and wreaking havoc on the brands affected. New research from consumer protection firm YouMail Protective Services reveals that such imposter attacks have huge reach across all demographics—not only including younger generations, but impacting […] The post How today’s growing brand imposter risks pose dangers to consumers—and can fatal

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Reputation Consumer Brand Branding 78

HMA Public Relations

MAY 1, 2023

Happy #MediaMonday! The latest feature comes to us from Neal Morton, a reporter for The Hechinger Report covering K-12 schools in Arizona, Colorado, Idaho, Montana, New Mexico, Nevada, Oregon, Utah, Washington and Wyoming. Learn more about Neal in this post!

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Institute for Public Relations

MAY 1, 2023

IPR is featuring some of the many AAPI pioneers who impacted the field of public relations in celebration of AAPI Heritage Month Thelma Garcia Buchholdt was born in the northern Philippines in 1934. After graduating high school, Buchholdt moved to the U.S. and attended Mount Saint Mary’s University and University of Nevada Las Vegas.

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Communications

Landis PR

MAY 1, 2023

Photo courtesy of Pixabay Are you feeling excited and terrified by the impact of AI? You’re not alone. With AI rapidly changing the world and the way we work, it’s essential to understand how we can use it to enhance our lives and careers. Generative AI tools can help with tasks such as brainstorming, copywriting, research, planning, and automating routine and time-consuming projects.

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Institute for Public Relations

MAY 1, 2023

IPR is featuring some of the many AAPI pioneers who impacted the field of public relations in celebration of AAPI Heritage Month. Mabel Lee was born outside of Hong Kong, China, in 1896. She was raised by her mother and grandmother while her father moved to the U.S. to serve as a missionary. Mabel Lee and her … Continue reading Dr.

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Publicity 52