Definition, Media Relations and Public Affairs

Is PR dead… definitely for the 10th time?

Stuart Bruce

AUGUST 5, 2020

Is PR dead, the future of PR, who should PR report to and PR’s relationship to marketing have been debated for longer than I’ve been … © Stuart Bruce - Is PR dead… definitely for the 10th time?

Report

Report Communications Marketing Publicity

Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

OCTOBER 1, 2018

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It Here in the public affairs office there are just two of us — there used to be five, and then there were four, and then three.

Public Affairs

Public Affairs Hotels Publicity Interviews

Going Beyond Media Relations: Other Services Solo PR Pros Can Offer

Solo PR Pro

OCTOBER 18, 2022

A big misconception about public relations is that the only thing PR pros do is media relations. Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”.

Media Relations

Media Relations Media Social Media Internal

Webinars

Do's and Don'ts: How to Pitch Your Press Release to Journalists

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Public Relations Objectives

Doctor Spin

FEBRUARY 22, 2024

After careful planning, you place your media budget with third-party publishers who can expose your messaging to potential customers. Source: Public Relations Review 3 Turk, J. Learn more: Media Relations Corporate Communications (Sometimes used interchangeably with “Communications” and “Inhouse PR” as a general term.)

Publicity

Publicity Public Affairs Journalism Corporate

Public Relations vs Marketing

Doctor Spin

FEBRUARY 14, 2024

In public relations, we call this: Media Relations ( blog posts ) Still, many people know that public relations has the tools necessary to generate publicity. In public relations, we have the skill set to manage public perceptions and shape opinions long-term.

Publicity

Publicity Marketing eBook Public Affairs

Partisan Politics Complicates PR and Comms for Business, Survey Finds

Sword and the Script

MAY 26, 2020

That’s according to the 2020 JOTW Communications Survey which polled 300 communicators – public relations, public affairs, marketing communications and related roles – across more than a dozen different industries. Media relations only gets harder. 75% of PR pros say media relations is getting harder.

Survey

Survey Measurement Public Affairs Storytelling

Why ROI and PR are like Oil and Water

Doctor Spin

JUNE 29, 2022

Without getting too hung up on establishing an exact definition of PR , the value of PR can be seen as the total value of all the relationships mentioned above. So, does PR work for the ROI definition? ROI in Marketing vs PR. Or another way to put it: No investments in marketing = the return of marketing is zero. Need more convincing?

Public Affairs

Public Affairs Crisis Banking Crisis Communications

13 Truths About PR ? How Many Do You Believe In?

PR Matters

APRIL 21, 2016

This cannot be said of any other single comms discipline, be it investor relations, lobbying, social media management, internal communications, marketing, media relations, public affairs, or advertising. It’s also the only one to concern itself with all audiences, both internal and external.

Reputation

Reputation Public Affairs Advertising Advertising

Who Can Be a Solo PR Pro Now?

Solo PR Pro

MAY 8, 2018

Investor relations. Media buying. Media relations. Public affairs. Social media consulting. Today, we have an even broader definition of “Solo PR Pro.” Integrated Marketing Communications (IMC). Internal communications. Internet marketing. Journalism. Market research. Promotions.

Public Affairs

Public Affairs Internal International Community

3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

MAY 30, 2018

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). Definitely the friends and amazing people I worked with.

Apparel

Apparel Public Affairs Training Corporate

13 Fortunate Truths about PR

PR Matters

APRIL 21, 2016

This cannot be said of any other single comms discipline, be it investor relations, lobbying, social media management, internal communications, marketing, media relations, public affairs, or advertising. It’s also the only one to concern itself with all audiences, both internal and external.

Reputation

Reputation Public Affairs Advertising Advertising

An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

JANUARY 3, 2023

PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations? Media relations: This involves building relationships with journalists and getting media coverage for an organization or individual.

Interviews

Interviews Publicity Technology Social Media

Event Sustainability — The Triple Bottom Line

Landis PR

SEPTEMBER 18, 2023

Adding additional funds may afford you the opportunity to make a bigger splash but the definition of sustainability is the ability to be maintained at a certain rate or level (Oxford Languages). Budgeting can be a grey area and clients always ask if they need to increase funding to support their efforts.

Government

Government Measurement Groups Corporate

Is AI a threat or benefit to marketers and communicators? 2 PR pros weigh in

Landis PR

JULY 31, 2023

Under its ever-broadening current definition, AI can encompass any kind of pattern-matching automation, from a digital assistant like Siri, to the algorithms social media platforms like Facebook and TikTok use to provide users with personalized content. It’s out there, it’s being used—and it’s likely here to stay.

Communications

Communications Marketing Pitching Technology

PRoust Questionnaire: Kim Blanchette

PR Conversations

MAY 9, 2017

When I worked in media relations, it was all I wanted to do. At the core, earning my APR changed how I practised public relations and it definitely made me more disciplined. As well, I can take it personally when my advice isn’t heeded. That’s ego, I know; it’s something I’m working on. Speech writing.

Energy

Energy Measurement Internal International

Public Relations Today

Is PR dead… definitely for the 10th time?

Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

Webinars

Trending Sources

Going Beyond Media Relations: Other Services Solo PR Pros Can Offer

Webinars

Public Relations Objectives

Public Relations vs Marketing

Partisan Politics Complicates PR and Comms for Business, Survey Finds

Why ROI and PR are like Oil and Water

13 Truths About PR ? How Many Do You Believe In?

Who Can Be a Solo PR Pro Now?

3 former PR pros who made mid-career shifts and lived to talk about it

13 Fortunate Truths about PR

An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Event Sustainability — The Triple Bottom Line

Is AI a threat or benefit to marketers and communicators? 2 PR pros weigh in

PRoust Questionnaire: Kim Blanchette

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