Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital. Communication and marketing are not just support functions. How has the big picture changed?

Measurement 59

Measurement Communications Crisis Communications Crisis 59

NewsWhip

APRIL 14, 2020

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. How do you approach that differently?

Data 148

Data Public Affairs Crisis Analytics 148

Doctor Spin

FEBRUARY 14, 2024

It also involves crisis communication to mitigate damage to the company’s reputation. Measurement of Success Public Relations: Success in PR is measured by the extent of third-party media coverage, the quality and quantity of interactions with the target audience, and improvements in public perception, attitudes, and reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Sword and the Script

OCTOBER 25, 2022

Those who said communications work has “changed very significantly,” wrote: 1. More crisis work. “A A lot more crisis work in addition to more duties usually shared between departments. Those who said communications work has “changed significantly,” wrote: 17. Actual and perceived crisis 24/7. “A Remote work.

Communications 126

Communications Crisis Internal International 126

Stuart Bruce

MARCH 14, 2018

Considering that most of the respondents to the survey work in corporate communications it is alarming how little they use social media for CSR (29%), crisis communications (22%) and reporting (16%). The real issue is strategy and measurement. The influence of communications, budget and strategy.

Corporate 115

Corporate Communications Pinterest Public Affairs 115

Doctor Spin

JUNE 29, 2022

Example: An organisation faces a severe crisis, but the PR function manages the situation perfectly and minimises the loss of a) net income and b) brand value. To calculate the value of the investment, we must know how severe the crisis would’ve impacted the organisation without the PR investment.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Stuart Bruce

NOVEMBER 27, 2015

Growth will therefore come from PR strategy, reputation management, crisis communications, CSR, stakeholder relations, corporate communications, public affairs, digital and social media, corporate governance, PR measurement and evaluation, international media relations and mobile.

Mobile 60

Mobile Public Affairs Government Local 60