NewsWhip
SEPTEMBER 14, 2023
The Barbie movie was the big story of the summer, and its success has extended well beyond its opening weekend, with the film still in cinemas as we write this blog halfway through September. Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August.
Landis PR
JANUARY 8, 2024
Corporations have paid untold millions to branding and marketing gurus to achieve a fraction of this success. You can’t buy that kind of product placement, folks… Barbenheimer By Liza Batallones What started as a viral trend turned into a public relations win for two vastly different movies.
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MaccaPR
SEPTEMBER 3, 2014
Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. Here’s a link to the GUINNESS WORLD RECORDS services for brands and corporations: [link].
Shift Communications
OCTOBER 4, 2017
Innovations in technology and the rise of social media make it possible for bad press and controversy to spread virally. Unhappy customers are typically very vocal, and cellphone cameras make it too easy to capture any potential gaffes on film. One of the main causes of bad press is a poor customer experience.
PRSay
DECEMBER 10, 2020
This formative period exploring castles, village pubs and rock-walled rolling landscapes began my love affair with British television and film. This work-from-home revolution has given way to another revolution in corporate and organizational communications: “informal everything.”. The latest season of “ The Crown ” is no exception.
MaccaPR
AUGUST 26, 2015
Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.
Mindful Marketing
OCTOBER 17, 2020
However, the video went viral, gaining over 46 million views and almost 8 million likes, while also grabbing mainstream media attention from the likes of CNN to NPR. The firm first did it’s homework and found that Apodaca wasn’t simply someone aiming for internet fame or a corporate payday.
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