MaccaPR

FEBRUARY 19, 2018

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" What about a local gym owner posting photos of members stretching upside down in their black spandex?

Instagram 98

Instagram Crisis Local Privacy 98

Cision

JULY 20, 2015

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. Birchbox has a cascade of triggers to perpetuate the consumer relationship. Something else was going on. Who doesn’t want to talk about that?

Energy 120

Energy Viral Storytelling Community 120

Waxing UnLyrical

JULY 18, 2019

Additionally, lack of brand awareness during a time of increasing “fake news” presented issues as there were some viral rumors questioning our nonprofit status, and operating and managing functions. manual social media searching, local news, niche publications, community events, etc., Blurred Lines between Influencers and Brands.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

MaccaPR

JANUARY 15, 2019

Fiji Water has not yet responded to Adweek’s request for comment about its viral water tray holder,” the trade magazine reported. But the stunt was just the diving board for Fiji, a platform that enabled consumers to interact with Fiji Water’s playful, snarky content through social media. 2 - Surprise! billion bottled water category.

Marketing 78

Marketing Viral Consumer Brand 78

MaccaPR

JANUARY 15, 2019

Fiji Water has not yet responded to Adweek’s request for comment about its viral water tray holder,” the trade magazine reported. But the stunt was just the diving board for Fiji, a platform that enabled consumers to interact with Fiji Water’s playful, snarky content through social media. 2 - Surprise! billion bottled water category.

Marketing 48

Marketing Viral Consumer Brand 48

MaccaPR

SEPTEMBER 9, 2019

Fried Chicken Sandwich battle went viral on Twitter — and led to a complete sell-out of the sandwich in all 2,400 Popeyes stores across the U.S. Not since Wendy’s lambasted rivals McDonald’s and Burger King with its “Where’s the Beef” TV spots has brand vs. brand combat so entranced consumers. Cause y’all looking thirsty.”

Twitter 105

Twitter Marketing Social Media Viral 105

The Stalwart Blog

APRIL 26, 2020

If you’ve been watching any of the local media, you know that PR crises can take place. People aren’t consuming news reports like they did 20, 30 years ago. I listen to a few radio stations throughout the day, and they always do this. It could start on social media, but it could eventually hit the national news.

Crisis 78

Crisis Local Facebook Social Media 78