Onclusive

OCTOBER 10, 2017

Since 2012, AirPR Software has provided PR and content marketing professionals with reporting and analytics that actually matter to the C-Suite and core stakeholders. AirPR customers can now use Analyst to conduct cross-functional competitive comparisons all in one place. New capabilities in competitor analysis.

Software 207

Software Analysis Comparison Trends 207

Critical Mention

FEBRUARY 18, 2021

Not only has Hulu received more mentions, but analytics from the platform demonstrates that the number of positive sentiments has increased substantially in comparison to the weekend before the release. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Critical Mention.

Media 113

Media Comparison Radio Sports 113

Sword and the Script

AUGUST 11, 2015

The burger business tells us a thing or two about content marketing. By comparison , in the US alone, McDonald’s has some 14,000 locations, Burger King has roughly 7,000 and Wendy’s 6,000. A similar notion is at work for content marketing. Feeding the content monster easily outpaces any burger eating contest.

Radio 60

Radio Fashion Comparison Content Marketing 60

Polaris

DECEMBER 10, 2014

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. Consider the stats: Close to two-thirds of consumers have made a purchase online as a result of receiving an email marketing message ( Direct Marketing Association ).

Blogging 183

Blogging Comparison eBook Case Study 183

Critical Mention

DECEMBER 13, 2019

To be successful in monitoring your brand’s reputation, it’s paramount that your organization can track mentions individually and in groups of other related mentions for comparison analysis. Having access to your mentions over time can influence the effectiveness of your content, audience interactions and campaigns. Until next time!

Analysis 105

Analysis Comparison Reputation Radio 105

Communications Conversations

OCTOBER 18, 2016

Ryan Arnholt, director-content marketing, Optum. But, that’s probably where the comparisons end. Started his own agency in his mid-20s, and recently reinvented himself again as the founder of Fluence Media and Morning Take (part e-newsletter, part podcast/radio show). We co-chaired our first committee together.

Agency 60

Agency Groups Public Affairs B2B 60