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Knowledge is Power: Media Monitoring and the Bigger Picture

Onclusive

Media monitoring is a must-have for successful PR and communications professionals. Comprehensive media monitoring allows you to capture the full picture of your PR efforts, including measuring your overall communications tactics, creating more effective outreach, and better understanding your competitors.

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For Sensitive Subject of Job Losses, CEOs Need Sound PR Counsel

PRSay

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. And when told they’ll lose their jobs, employees are just as shocked today. Garg came to represent accusations that corporations treat employees as expendable units.

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Managing Confidential Leaks: Don’t Let a Leak Rain on Your Reputation

Reputation Us

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Putting a Lock-Down on Leaks These five proactive preparation strategies can go a long way to managing the flow of information: Develop an Internal Communication Plan. Secure Communication.

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The Boldest PR Moves of 2018

ImPRessions - Crenshaw Communications

Two weeks ago office coworking company WeWork announced that, for environmental reasons, it will not serve meat inside its facilities, nor will employees be allowed to expense client dinners that include meat. But some media have responded with charges of “tribalism,” “virtue signaling,” and “imposing a worldview” on employees.

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Business’s Best Path to Racial Justice

Mindful Marketing

Just as these injustices were not casually implemented, measures to undo them also must be comprehensive. However, on the other side of this endeavor are meaningful relationships and networks with communities of color. Create a roadmap for success: Develop strategies that will help retain people of color within your organization.

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PR Isn’t Just for Big Businesses?

Victorious PR

What constitutes a small business varies—by size of firm, number of employees, revenue earned, output measurements like sales and shipments, etc.—but According to PRSA , PR (public relations) is a strategic communication process that builds mutually beneficial relationships between organizations and their public. I’m sorry…what?

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Behind-the-Scenes PR Tour of Universal Orlando Resort

Solo PR Pro

Alyson Lundell, Universal’s Director of Public Relations, led this unique tour that gave aspiring communications students incredible VIP access, zipping past long lines to hit highlights including The Amazing Adventures of Spider-Man ® ; Transformers: The Ride-3D; The Incredible Hulk Coaster ® and more.