Waxing UnLyrical

SEPTEMBER 7, 2010

Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. Who’s in customer service? I’m not a customer service “professional.&# Read Me On BNET Watch Me In Action Book Me! pts Settings.

Social Media 58

Social Media Customer Service Media Tourism 58

Deirdre Breakenridge

OCTOBER 20, 2015

I resonate with what Valerie Simon tweeted, “A good PR education can change the way you research, question, plan and measure!” In terms of adjuncts, Kirk Hazlett said it perfectly, “Adjuncts bring “freshness” of profession…’Here’s what I did TODAY’ versus ‘Here’s what the book says’.”

Education 150

Education Training Course Social Media 150

Waxing UnLyrical

NOVEMBER 22, 2010

better, more responsive customer service, or fundraising, or reaching younger stakeholders, etc.). There are a ton of books being published on community and how social media plays into that. There are a ton of books being published on community and how social media plays into that. Maddie: Open Community is different.

Community 82

Community Publicity Web Social Media 82

Waxing UnLyrical

SEPTEMBER 28, 2010

Because other than my limited (primarily to Twitter and the company’s customer service hot line) communications with Pepco, I really had no idea what their efforts entailed. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? When it struck me that that might not be very fair.

Social Media 61

Social Media Media Crisis Energy 61

Waxing UnLyrical

AUGUST 25, 2010

Plaxo: contacts, calendar and e-cards As a social network, I think Plaxo is pretty dismal, no matter how much it tries to Face-Twit-book-terify itself. Its strength, to me, lies in its original offering, the “universal&# address book which allows you to keep your contacts current even if you switch jobs, i.e. email services, and so on.

Tools 100

Tools Google Twitter Facebook 100

Waxing UnLyrical

SEPTEMBER 27, 2010

I know first hand about AT&T’s dreadful wireless service and worst-in-class customer service, so it seemed like a good fit. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Yes, I wanted to cause a ruckus, I suppose. Anything else is a bonus. Wanna Subscribe?

Wireless 74

Wireless Twitter Writing Measurement 74

Waxing UnLyrical

NOVEMBER 24, 2010

But how do they measure and evaluate? Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? I get that these guys focus on reaching out directly to a brand’s consumers , rather than focusing solely on a medium, as many forms of traditional PR, advertising or marketing do. How do they make it happen?

Travel 79

Travel Case Study Creativity Advertising 79