Remove Blogging Remove Film Remove Newspapers Remove Print
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6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

Produced by Danish agency Lani Pixels, the animated film was lauded by Contently for surpassing more than one million views in less than a week. "By The "Unzipped" brand publishing platform that offers "a deeper look inside Levi Strauss" through Throwback Thursday vintage photos and blog posts on its culture and social progress.

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9 Little Stories from a One Time Public Relations Gig with the Ringling Bros. and Barnum & Bailey Circus

Sword and the Script

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. The kids were fascinated by the snakes, and the snake man didn’t disappoint with a chat that would check blogs in both entertainment and reptilian education. 2) Snakes on Capitol Hill. The story was glowing.

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#SelfPub – Part 3: The RESET Style Guide

ZudePR

Names of films and books that have entered the lexicon of the English language, and are used as shorthand to mean something else, are rendered lower-case. Use for names of bands (check whether the “the” is capped), blogs, books and plays. Mark them when you print off your document, then run a ctrl f and sub in alternatives.

Writing 95
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4 MARKETING SECRETS FOR VIRAL GUINNESS WORLD RECORD EVENTS

MaccaPR

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. GUINNESS WORLD RECORDS Secret #4: Simplicity. “You don’t want to overwhelm journalists.

Viral 88
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Improving Your Press Releases – It’s This Simple?

PR Fuel

Try printing out your press releases and slashing through fluff (unnecessary words and info) with a red pen. Once in a while you might go just to see the train wreck, but most of the time you just skip the film. That post on the top trending blog. I know, we’re beating a dead horse here. We want that spot on the local news.

Writing 45
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A Marketing to Media Translation Dictionary For Journalists Turned Content Marketers

Contently - Strategy

You can also use this dictionary as a lead tool, if you’re a marketing exec who wants to hire a team of Pulitzer Prize-winning writers for your brand’s blog. You’ll need to speak their language to recruit them, and veteran newspaper reporters don’t necessarily know what “ map against your KPIs ” means.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52