Remove B2C Remove Consumer Remove Content Marketing Remove Product Launch
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Five Myths About PR And Customer Acquisition

ImPRessions - Crenshaw Communications

Whether it’s a B2C company that needs a high volume of sales or a B2B with a slower selling cycle, every high-growth business invests heavily in customer acquisition. Many businesses use a mix of email marketing, paid search, SEO, content marketing, and social media marketing to create prospects and turn them into customers.

B2C 120
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A Luxury Sandwich Bag and Marketing with Drones: It’s a Campaign Round Up

Prohibition

It’s the perfect campaign – tapping into a national conversation and something that most people can identify with, creative use of its own product, and a fun piece of creative for a visual element. Samsung’s product launch drone display No need to panic, the aliens haven’t landed. Great work from McVitie’s!

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How to make sure your PR campaign cuts through the noise

Prohibition

In today’s competitive market, it’s becoming increasingly difficult for brands, across all sectors in B2B and B2C industries, to stand out from the crowd and be recognised and noticed. At Prohibition PR, we deliver impactful and successful PR campaigns for a range of B2B and B2C brands. It’s been noted that there are 3.5

B2C 62
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Why Earned Media Matters to Content Marketing

Beyond PR

It’s traditionally looked at as something to strive for when announcing personnel changes, product launches and other company news. However, earned media is also a wise (I’d even say, essential) pursuit for marketers who want their content to reach new audiences and boost conversion rates.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

be the year that some SaaS vendor figures out how to manage and market B2B influencer marketing at scale. There are several platforms out there to simplify and manage B2C influencer marketing, such as Paladin, Heepsy, HypeAuditor, and InBeat. Smart marketers pour some digital ad spend into PR.

Marketing 189
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Five Ways To Repurpose Your Video Content

Prohibition

Use Video Content in Podcasts Podcasts are an increasingly popular method for brands to showcase their client portfolio and deliver deeper layers of insight about their industry via spoken word. Create Blog Posts From Video Content Blog posts are an excellent way to drive traffic to your website and improve your SEO ranking.

Video 62
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8 Inspiring Promotional Videos that will Blow your Mind

Prohibition

Video content is a great way to engage your audience and convey promotional messages in an interesting and eye-catching way across both B2C and B2B sectors. For a promotional video to be successful, it often needs to be inspirational in order to engage your target audience. Google – Year in Search 2020.

Video 62