Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. The Key Steps. The Verge.

How To 198

How To Real Estate Web Case Study 198

NewsWhip

MAY 27, 2021

Media consumption habits and local news | Jump to text. The rise in explainer articles | Jump to text. Influence of local newspapers | Jump to text. Local news has certainly become more relevant. For the most part, they weren’t in their cars, they weren’t listening to the radio.

Healthcare 78

Healthcare Storytelling Communications Local 78

Cision

JULY 20, 2015

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. For the uninitiated, Pump It Up is a franchise of locally-owned inflatable gyms, each with unique ancillary features. Something else was going on.

Energy 120

Energy Viral Storytelling Community 120

Shift Communications

DECEMBER 1, 2016

This Business Insider article was a matter of that. A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. I mean, how many companies offer this? The story was begging to be told. Is High-Deductible Health Insurance Worth the Risk?

Strategy 60

Strategy Print Insurance Insurance 60

Beyond PR

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. The Key Steps. The Verge.

Real Estate 57

Real Estate How To Web Case Study 57

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52