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The Ongoing Importance of Sustainable Practices for Consumer Brands

5W PR

The brand prioritizes sourcing sunflower oil from sustainable agriculture. It’s about empowering entire communities and proving that delicious flavors and responsibility can go hand-in-hand. This isn’t just about reducing their own environmental footprint.

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How to Attract Gen Z Consumers to your Wine Brand

5W PR

That includes things such as donating a part of profits to charities or supporting sustainable agriculture initiatives. Brands can also communicate their social responsibility practices to customers, such as fair labor practices, ethical sourcing, and community involvement.

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Meet the Media – Rick Bacigalupi

Landis PR

LCI recently had the opportunity to work with Rick on a wonderful episode of Bay Area Bountiful , called Sempervirens Means Evergreen , that explores the impact of last year’s CZU Lightning Complex Fire on the many communities of the Santa Cruz Mountains. Rick interviews POST’s Irina Kagan. What kind of stories do you most enjoy covering?

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United we Brand? Top Reads on Corporate Activism

Flack's Revenge

It reported how agricultural giant Cargill fell out of favor with environmentalists: For years, the American agricultural giant Cargill has been on relatively good terms with environmental advocates, praised for agreeing to a landmark moratorium on buying soybeans grown on deforested land in the Amazon rain forest.

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The Fundamentals of a Coaching Program

ReimaginePR

Education Day Ideas Education particularly impacts the business community. ?»?. The students are going to learn about farming practices, have the chance to view real time infantry, demonstrating presentations, and get involved in hands-on agricultural pursuits. Modeling:??okay,

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The value of loose connections on LinkedIn

Stephen Waddington

His thesis is that the size of a community is limited by the number of mouths that can be fed without rudimentary agriculture. It’s your community. Cognitive scientist Philip Lieberman suggests that the number of relationships a human being can manage is between 30 and 50 people. Therein lies the value of LinkedIn.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Amelia is a true rock star who continually impresses clients with her deep knowledge of niche influencer communities and translating insights into meaningful opportunities for clients to engage. Theresa Reps , agricultural affairs manager, Midwest Dairy (nominated by Brian Bellmont).