The Proactive Report

MAY 12, 2016

For your brand to penetrate that noise and actually make any meaningful contact with your intended audience, you have to be ahead of the pack these days. VISUAL REAL ESTATE. Think about it in terms of pure real estate: a text update could occupy a height of about 50 pixels, whereas an image could take up 500 pixels.

Real Estate 100

Real Estate Brand Branding Survey 100

5W PR

JUNE 7, 2021

In real estate, first-time homebuyers can be invited to events through texts that will serve to guide them through the entire process. If it’s a beauty brand, it can send potential customers texts about beauty routines. If a customer has confidence in a brand, it will lead to trust. Non-promotional touch.

Marketing 107

Marketing Real Estate Customer Service Mobile 107

Sword and the Script

JULY 24, 2018

The surveys have started. There’s are several industry organizations that field annual surveys about content marketing and they are gearing up. See these related posts: The PR Opportunity for Brands as Publishers Tinker with Journalism. Can your agency bring big ideas and execute them? Give our services a try.

Content Marketing 63

Content Marketing B2B Marketing Exercises 63

ImPRessions - Crenshaw Communications

DECEMBER 16, 2016

Traditionally, PR firms have juggled a wide range of clients across many industries, and the largest agencies still do that, of course. But there’s been a shift towards specialist agencies that focus exclusively in PR for companies in sectors like technology, fashion or real estate.

Real Estate 120

Real Estate Technology Data Agency 120

Shift Communications

NOVEMBER 21, 2014

Last week, Facebook announced that beginning in January of 2015, it will be cracking down on purely promotional content coming from brands; with limited real estate in the News Feed, Facebook realizes that people want meaningful content, not sales-y product pushing. It simply penalizes brands that are using Facebook incorrectly.

Facebook 167

Facebook Real Estate Analytics Report 167

Sword and the Script

MAY 20, 2017

A new survey of 2,400 B2B marketers suggests content marketing is the top priority this year – and by a wide margin. While that percentage is a plurality, the next highest priority, brand building, trailed with 24% of the votes. But the agency decided not to do the expected because it wouldn’t move the needle. Talk to Us!

Content Marketing 62

Content Marketing Marketing Real Estate B2B 62

Beyond PR

MAY 17, 2018

Cision’s 2018 State of the Media report surveyed 1,355 journalists around the world about various media-related issues and one of the takeaways is that reporters and editors do believe multimedia, especially video, will become a bigger part of their jobs. Use Multimedia to Tell a Better Story. About Bryan Borzykowski.

Infographics 54

Infographics Print Video Real Estate 54