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How to Leverage Emotions to Boost Digital PR

Cision

Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. Here is a list of four unique tips that will help you leverage emotions to boost your digital PR. However, not all of them may be the key to boost your digital PR. Humanize Your Brand.

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Social Media and Digital PR Score Big at the SuperBowl

The Proactive Report

In the ‘old days’ advertising and marketing a SuperBowl commercial was prized because it had the most eyeballs and the most engaged audience. The video has already has almost 2 million views on YouTube. The spot has racked up almost 24 million views on YouTube.

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PR, Attention, and Trust

The Proactive Report

And gaining attention, affinity, and trust is the goal of PR. A lot has been said and written about how technology has changed the practice of PR. For a while, we were making a distinction between traditional PR and digital PR. But, if you are doing PR right, there is no difference.

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Is YouTube really worth six times more budget spend in 2016?

Norton's Notes

An article written in the Guardian this week has reported that Google is claiming YouTube advertisements are much more effective than those on traditional television. This report does seem to be very self-serving for Google, to simply sell more advertising. I mean seriously? I am not so sure and I have a bit of a theory.

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Helsinki, Finland – Growth Path Ahead

Landis PR

Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel. The Most Popular Social Media Channels in Finland Youtube : 4.46 YLE, the state-owned communications company, broadcasts on four television channels visible throughout the country. million users Facebook : 3.59

Radio 64
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Can Product Review YouTuber’s Become Brand Ambassadors?

Rock the Status Quo

Okay, maybe YouTuber is a bad word… It makes me think of tubers, as in potatoes. Shall we agree to call them “YouTube product review queens? I was looking to understand a product’s digital presence and reputation, and fill in the proposal with some creative ideas on how to amplify and improve it. Digital PR'

Brand 100
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Rock Your Personal Branding With LinkedIn Long-Form Posts

Rock the Status Quo

From a social media perspective, you can’t write posts that drive engagement without solid writing skills, you struggle with effective social advertising and conversation stutters. It also allows you to use embed code from YouTube, SlideShare, Vimeo, Ted, Livestream, or Getty images. The list of what it impacts goes on and on.

LinkedIn 100