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6 Simple Rules for Email Pitches

Cision

Forbes Communications Council, a group of communications, PR, public affairs & media relations executives echo this sentiment : “To break through the volume of emails reporters receive, you need to know them inside and out. Additionally, mass-emailed pitches aren’t even very effective. Demonstrate Research. ” 3.

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Behind the Headlines With Michael Brito

Cision

You aren’t the only one competing for your audience’s attention. In this interview, Michael shares his advice for brands looking to break through the noise, stand out and grab their audience’s attention. Learn top tactics with Cision’s free white paper! So how can you set your brand apart? How can they overcome it?

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Press Release Errors that will Doom Your News to Failure

PR Fuel

And they almost always end up on “free” press release websites where they get no attention. I’ve written about press release errors to avoid – below are more PR failures that are all too common : 3 Times When You Shouldn’t Write a Press Release. If you ask me, there’s almost always a story to be told. It’s a total waste of time.

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Perfect PR Pitch Strategies for Getting More Press: The Best Tactics to Grab Attention and Sell Your Story

PR Fuel

It’s difficult to get a reporter’s attention these days. We’re going to go over some of the best tactics for grabbing their attention and selling them on your story in this blog post. The first thing you want to do is get their attention. We all know journalists are busy people.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

As companies continue to produce more content but find it harder to get their audiences to consume it, I see earned media (PR) as a way to get more attention for that owned media. To that end, this year’s roundup is uh-mazing. There are so many thoughtful contributions – from people working on both the in-house and agency sides.

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8 Characteristics of a Successful Press Release

PR Fuel

This blog outlines all the essential writing tactics you need to know. In order for it to grab the attention of your target audience, it needs to have a noteworthy angle. As mentioned, a good press release always grabs the reader’s attention from the get-go, and this starts with your headline.

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15 White Hat Link Building Tactics That Google Loves in 2024

Buzzstream

Link building using white hat tactics is the best way to ensure your site has a natural, quality backlink profile. Below is a list of white hat link building tactics that won’t get you in trouble. Gray hat tactics aren’t explicitly banned by Google but are looked down upon. What is White Hat Link Building?

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