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Who is Generation Alpha and How Can We Market to Them?

5W PR

Generation Alpha, born between 2010 and 2025, is the first generation to fully embrace the 21st century from birth. Growing up in a world defined by rapid technological advancements, globalization, and unprecedented access to information, Generation Alpha is poised to shape and redefine societal norms, consumer behaviors, and market trends.

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Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

Once upon a time, businesses hopped on social channels to amp up their brand presence and chat with customers. So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. Unlike social media marketing, social commerce lets buyers find products while strolling through their feeds.

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Interview with our CEO: Important milestones for a truly essential CommTech platform

Presspage

They share our confidence that we have a good team, a solid product-market fit and a strong value proposition to help our target audiences and that we have the ability to strongly and securely scale up. Brands only stand out when their communications are clear, and they can respond quickly in a uniform way. We help them do that.

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Interview with our CEO: Important milestones for a truly essential CommTech platform

Presspage

They share our confidence that we have a good team, a solid product-market fit and a strong value proposition to help our target audiences and that we have the ability to strongly and securely scale up. Brands only stand out when their communications are clear, and they can respond quickly in a uniform way. We help them do that.

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Brands Tackling Social Issues

5W PR

According to 5W’s 2020 Consumer Culture Report , some consumers are influenced when a brand aligns with a cause they’re passionate about (83%), and others would like to see a CEO of a company speak out on issues they care about (76%). In recent years, there has been a push for more representation and inclusion within the media and marketing.

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Sustainability & Success: The new role of business in today’s environmental debate

NewsWhip

Last week 181 CEOs from the Business Roundtable, a 47 year old association focused on advocating policies to strengthen the economic interests of US corporations, signed a historic pledge that could change the relationship between business and the environment. image: [link]. image: [link]. image: [link].