ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

And look no further than the hack of Sony Pictures emails in 2014 or the Democratic National Committee leaks of last summer to appreciate the consequences of private information becoming public. The Viral Customer Complaint. Those viral customer complaints are almost quaint in light of today’s environment.

Reputation 130

Reputation Viral Employee Customer Service 130

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

Good CX combines people, process and technology to understand, anticipate and consistently deliver a high-quality experience across all of a product or service brand’s touch points, from website to customer service. Everyone loves a story of customer service that goes above and beyond.

B2B 120

B2B Customer Service Software Technology 120

Engage PR

JANUARY 6, 2018

in the next five years (1* Chief Marketing Officers Survey, 2014 ) social activity is becoming more integral to brand perception and business performance. A smart social strategy can help businesses develop lead generation, build brand awareness, drive customer acquisition and attract high performing talent.

Social Media 60

Social Media Strategy Media Survey 60

prTini

SEPTEMBER 5, 2014

Want to Go Viral? Don’t Post Photos of Your Customers Online Without Reading This. TBT: Three Can’t-Miss Video Campaigns from Summer 2014. How to Leverage a Personal Touch to Enhance Customer Service (client). Instagram’s #Hyperlapse Racks Up 119k Posts in First Week. 25 Ways to Tighten Your Writing.

Media Relations 49

Media Relations Case Study Viral Instagram 49

Waxing UnLyrical

APRIL 30, 2013

The image went viral. Susan didn’t even know the image had gone viral until she saw another Facebook friend shared the meme on April 22. She just launched her own marketing business in the sunny Florida panhandle (website coming soon), and she’s on track to have her Yoga teaching certification in 2014.

Social Media 111

Social Media Reddit Media Facebook 111

Flatiron Communications

JULY 14, 2014

The homeowner grabbed his video camera and the resulting YouTube clip went viral big time. 5TRpDmWQBU — Veronica Belmont (@Veronica) July 15, 2014. The ensuing audio of the conversation with Comcast’s customer service rep will be annoyingly familiar to anyone who’s tried to cut the cord, so to speak.

Customer Service 35

Customer Service Viral YouTube Twitter 35

Waxing UnLyrical

SEPTEMBER 16, 2015

A recent report from Continuity Insights in 2014 shows that “over half (58%) rated mobile technologies [are considered] as absolutely vital in carrying out crisis communications plans, up 5% since 2013” (page 4).

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40