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Weekly Roundup of Awesome Links: Week of August 25, 2014

Melissa Agnes

From The Crisis Intelligence Blog. Emory’s Excellent Crisis Communication on Facebook. Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai. Should it be the CEO of the organization or is someone else better suited for the role – and how can you determine this?

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Public Relations Objectives

Doctor Spin

Improve internal communications. Learn more: Public Relations Objectives Subscribe and get a free ebook on how to get better PR ideas. However, a PR professional understands how to create material that a journalist (or an ambitious influencer) will want to feature to their audience. Keep stakeholders well-informed.

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State of Crisis Communications and Social Media from a Professor’s Perspective

Waxing UnLyrical

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

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Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai

Melissa Agnes

Emory did a beautiful job at managing this crisis, but not all healthcare institutes are as prepared as Emory was. How should the industry be harnessing social media to create awareness, educate the general public and relay important information to audiences (both internal and external) in times of need? Implementing strategies.

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Importance of a PR Degree and How to Use a Public Relations Degree

5W PR

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media. Earn Your Spurs.

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California State University San Marcos: a textbook case of crisis preparation

Presspage

The 2014 Wildfire. Most communicators expect to have to deal with a crisis situation at some point in their career. Yet predicting how a crisis will rear its ugly head is incredibly difficult. ” Download a 5-Step-Guide to do a dry run for your crisis communications.

Crisis 92
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Social Media for Healthcare: What’s The Potential?

Melissa Agnes

Read: Emory’s Excellent Crisis Communication on Facebook. So far the CPR video in Arabic has had over 7,000 views on YouTube since its launch on Sunday, August 24th 2014. This is the power of social media for crisis prevention and preparedness. Here’s what they came up with: The campaign’s success.