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Running Corporate Communications and Social Media

wiredPRworks

Allan Schoenberg is an experienced public relations executive with a successful track record in all aspects of business-to-business communications. Named after Barbara’s mother and grandmother, CoryWest Media inspires innovation as it fuels growth. An early social media advocate, Barbara founded Social Media Club Chicago in 2008.

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Met the Media: Ryan Gehm, Editor-in-chief at Truck & Off-Highway Engineering

Bianchi Biz Blog

A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show. Born and raised in the Pittsburgh area, not far from where SAE International is headquartered, I’m a diehard Steelers and Penguins fan. Tell us a little about yourself (family, interests, hobbies, background, etc.)

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PR and Marketing Predictions for 2020

Barokas

It’s well known that the media landscape has been shrinking for years. Pew Research reported a 25 percent drop in newsroom employment from 2008 to 2018. This year, internal communications will get more love and attention, with the goal of establishing a consistent message among employees.

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Who Can Be a Solo PR Pro Now?

Solo PR Pro

In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Community relations. Government relations. Internal communications. Investor relations. Investor relations. Media buying. Media relations. Social media consulting. Corporate communications. Fundraising.

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Engaging (and grilling) the social side of James Grunig

PR Conversations

NOTE: Originally published on October 15, 2008. The difference now, I think, is that the new media make it difficult, if not impossible, for an organization to deceive itself by thinking it has the ability to control which publics it wants to develop a relationship with and the communication that takes place with those publics.

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Experts Talk Social Media Trends for 2022 at AMA Chicago

wiredPRworks

Barbara is an international trends speaker with a Chicago/Hungarian/Irish/Scottish heritage, a digital marketing advisor since 2002, and an empowering sales leadership guide for all types of teams. An early social media advocate, Barbara founded Social Media Club Chicago in 2008.

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What Marketers Can Learn from the 2016 PRSA Health Academy Conference

MaccaPR

In order to understand what the public is doing or saying about a particular health topic, tap into their conversations on the social media channels they frequent (for example, if you’re trying to reach Millennials, turn to Instagram or Snapchat). Relying on Traditional Media Relations Tactics. November 3, 2015.