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Has Apple Lost Its PR Magic?

ImPRessions - Crenshaw Communications

For a decade sales have climbed along with profits, and its reputation for innovation has flourished. In consumer technology, it’s the norm for sales to slow and profits to erode over time. Luckily for Apple, everyone was too distracted by yet another Facebook privacy scandal that the FaceTime bug had a short life.).

Wireless 156
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13 media, marketing and PR insights from Mary Meeker’s Internet Trends 2018 report

Stephen Waddington

Internet usage, voice innovation, the impact of search and social on the marketing funnel, the modernisation of retail, and the future of work are all highlights from the report. 5 Privacy paradox Data is enabling social networks and apps to serve personalised services and experiences to consumers. No surprises.

Report 92
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How Your CEO Can Save Your Company?s Image

Critical Mention

These examples will provide your team with strategies on how to communicate effectively and reboot your reputation in the public eye. In the wake of the scandal, Wells Fargo CEO Tim Sloan made a public statement: “We apologize to everyone who was harmed by unacceptable sales practices that occurred in our retail bank.” Wells Fargo.

Company 87
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How Privacy Conscious Brands Can Gain an Edge on the Competition

Beyond PR

As consumers become warier of digital ads that infringe on their privacy, brands must think of ways to relate to their customers without appearing to intrude on them. Is there an opportunity for brands to get ahead by establishing themselves as privacy-conscious, at a time when targeted — even invasive — ads are the norm?

Privacy 69
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Can Your Reputation Withstand Increased Surveillance?

David PR Group

Any misstep could turn into an online reputation issue within moments. And this is true not just at a Panera Bread in Florida but nearly every restaurant and retail store in the United States. Law enforcement agencies have widely adopted dashboard cameras on police cars, again as the technology has improved. Let me know.

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Why Marketing Pros Should Care About the Dark Web

David PR Group

Many marketing pros have no interest in technology, and when I bring up subjects like the deep web and the dark web, their eyes glaze over and they quickly reach for their phones. The post Why Marketing Pros Should Care About the Dark Web appeared first on David PR Group | Public Relations, Reputation Management and Attorney Marketing.

Web 40
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The Biggest PR Disasters Of 2016

ImPRessions - Crenshaw Communications

Here’s our list for the top stories that damaged brand reputations, wrecked careers, and kept media and PRs working overtime. ” As of December, his reputation was recovering, thanks to a crowd-pleasing turn on “Dancing With The Stars” and the announcement that he and fiancée are expecting a baby next year.

Banking 202