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PR Tactics To Differentiate Your Brand

ImPRessions - Crenshaw Communications

Good public relations can be an essential way for a brand to stand out from the pack, especially in the B2B/ technology sector. told the story of the troubled relationship between the founders of Reddit, their departure from the company and eventual triumphant return. There are some PR tactics that can help. Last month, Inc.

Brand 196
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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

The classic BuzzSumo tool will also allow you to analyze the reporter’s activity such as: Number of articles created on topic; Total engagement of articles on topic; Recency of published content; Facebook, Twitter, Pinterest, and Reddit engagement; and Number of links driven. Why do vendors in PR skip this part?

Analysis 147
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The Ugly Side of Social Media Sharing

Waxing UnLyrical

” Susan’s friend then shared it to her personal Facebook page with the privacy setting “friends only.” ” 3) Without asking or anyone else knowing, Susan’s friend’s boyfriend saw the picture, thought it was funny, uploaded it to Imgur, and posted it to Reddit. Is your profile public?

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Is the golden era of news now?

The Stalwart Blog

The piece predicts big trends we'll be experiencing throughout the next 10 years answering questions such as local vs. global news, the purpose of news, impact of technology, privacy and personalization. It's a must watch for any public relations and marketing professional, as well as those looking to use those services. .

Reddit 60
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What is Predictive Media Intelligence?

NewsWhip

It can inform critical decisions at consumer brands – whether that’s McDonalds understanding the trajectory of public sentiment about political events, or Pepsi spotting real-time cultural trends. . NewsWhip’s technology predicts impact on social networks, using social network data and machine learning models.

Media 88
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5 New Social Media Tools That You Should Know About

Cision

This means that when you search for something on Facebook you will get results from your timeline, your friends’ timelines and any public posts. This adds a deeper relevance to contextual hashtags, presumably will make search more helpful, and of course may create some concern about privacy for some users. Conclusion.

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Fake news about brands — a new era of reputation management

PR in High Definition

Whilst community management may suggest a single location, your community is built up of multiple locations throughout the internet: Facebook, Twitter, YouTube, LinkedIn, Google+, Reddit, forums and comment sections on your blog or earned coverage. The conversations on LinkedIn, for example, will be very different to those on Reddit.