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Public Relations Review

PR for Anyone

She pitched it to her editor who loved it too and they wrote an article about me. Look at magazine covers for great hook examples. What are they putting on the cover to hook you in so that you want to buy the magazine to read the article? Google is a great resource for magazine covers. For more information, go to www.3StepstoPRSuccess.com

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Journalists

PR for Anyone

Yes, they have super important jobs and get to be on TV or publish articles in big named magazines but at the end of the day, they are just like us. Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! This is their job. They get paid to do a good job.

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Mindset and Media

PR for Anyone

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! But then, as my confidence in what I was doing grew, that confidence came through in my pitches and my follow up and with that, came more yeses.

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Be on TV

PR for Anyone

Seeing yourself on the television screen as an industry expert is super exciting… and super valuable when attracting new clients. Take that old pitch and send in a similar story that covers what is happening now and see if you aren’t the one to be on tv shows about your topic of expertise. You’ll see it in magazines too.

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Being Smart and Strategic When Navigating the Current News Cycle

PRSay

Whether you’re a health-care organization wondering about messaging or a brand trying to find a home for an unrelated story during this time, here are some tips for PR pros to successfully navigate this current news cycle: Know that this isn’t pitching as usual. Another said coronavirus stories are all she is working on.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

“Nail the elevator pitch.”. I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. Mika: Nail the elevator pitch.

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Meet the Media: John Hitch, Editor of Fleet Maintenance

Bianchi Biz Blog

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. It all started my freshman year of high school drawing third-rate Far Side knockoffs for the school magazine in the mid-‘90s.

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