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When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

.” “I need to reschedule [ because of a non-important fluff meeting ] and I’m double-booked; can the reporter reschedule?” ” Even “My lawyer won’t let me talk about it [ said after they approved your pitch and the reporter was hooked on the idea ].” Hmmm, wonder why. C’est la vie!

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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

Those hours, of course, include studying trade journals, reviews, and analyst reports. While pitching the national publications should definitely be a part of the overall PR plan, no B2B tech campaign can afford to ignore the opportunities that trade media afford. Plus, bigger outlets like to report on bigger companies.

Pitching 168
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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

The hardest challenge is finding a way to balance all of the different products, announcements, reports, speaking engagements or events that matter across the business. It’s a challenge to get all the press releases out for each of these units while still being able to find time to secure interviews for our 25+ spokespeople.

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PR Amidst Regulatory News: Why Crypto Projects Need PR Now

Victorious PR

Managing Media Relations and Messaging During times of regulatory scrutiny, media attention intensifies, making effective media relations and messaging even more critical. Engaging with the media through a well-defined PR strategy allows crypto projects to control their narrative and ensure accurate reporting.

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Meet the Media: Karn Dhingra, Reporter at Automotive News

Bianchi Biz Blog

During work hours when I’m not reporting, I’m usually on the phone checking in with sources, trying to connect with new sources and looking for story ideas and interesting angles on stories. I reported on NASA and crime, local government, League City, the bedroom community close to Mission Control/Johnson Space Center.

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Meet the Media: Jordyn Grzelewski, Autos & Business Reporter at The Detroit News

Bianchi Biz Blog

I’m an autos and business reporter for The Detroit News. as part of our coverage of the Detroit Three, but I also cover the automotive industry as a whole and a range of other business-related topics. Other topics I have dabbled in recently include real estate and Michigan’s casino/gaming industry.

Meeting 95
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Marketing Automation Only Does What You Tell It To; Off Script No. 33: Bryan Young

Sword and the Script

That my takeaway from this interview published today with a gentleman who has a history in marketing automation. He is Bryan Young, and he’s my guest on this 33 rd edition of the Off Script interview series. See these related interviews: Managing Media Relations for a Publisher; Off Script No.