Remove Fashion Remove Journalism Remove Newspapers Remove Pitching
article thumbnail

PRSA Introduces Innovative Program to Guide Journalists Transitioning Into PR and Communications

PRSay

So far in 2024, the Los Angeles Times , The Wall Street Journal , Time magazine, Sports Illustrated and National Geographi c, among other outlets, have all conducted layoffs, while journalists at several Condé Nast publications staged walkouts over proposed job cuts. I didn’t understand how to craft a good pitch and how to pitch a story.

article thumbnail

The Human Touch

Prakkypedia

Or in other words: “What can I pitch to the media?”. Don’t overlook the people that work in your organisation: they could be the key to your next magazine piece, newspaper profile or 30-minute radio conversation. Community newspapers and websites often seek profiles of people that live in the area.

article thumbnail

3 Straightforward Ways to Engage with The Washington Post

Cision

In this recap of the Cision Connects event series, we dig into how The Washington Post, one of the top newspapers in the U.S., The editors’ discussion demonstrated three major themes at work at The Washington Post that you’ll want to keep in mind if you plan on pitching the outlet in the future. Social Is Integral. Back to Basics.

Pitching 159
article thumbnail

What PR Professionals Can Learn from Being Reporters First

Barokas

Before I discovered PR, I was dead set on becoming a fashion journalist. In my introductory journalism classes, my professors made it sound like PR professionals were magical fixtures at every event who could answer all of my questions. In college, I filled my time with journalism classes.

Report 68
article thumbnail

Meet the Media: John Irwin, Reporter at Automotive News

Bianchi Biz Blog

But crucially, in a deal GM struck with the Canadian autoworker union Unifor after a months-long period of international protests, Oshawa Assembly was to remain open in a limited fashion as a stamping operation. How long have you been in journalism and how did you get started?

article thumbnail

Collision’s Audacious Return to Toronto

Flatiron Communications

My role was to keep the startup founders’ strict two-minute elevator pitches flowing — for three hours — which worked out to roughly 17 presentations/hour, including interstitials! I gravitated to the Centre Stage, but checked out the PandaConf (ad/marketing), and FourthEstate (media/journalism) stages. This is our audience.”.

article thumbnail

Ahrefs: An SEO Tool PR Can Use to Outsmart the Competition [Product Review]

Sword and the Script

A golden rule of PR is to treat every reporter as if they work for the Wall Street Journal because new reporters at (seemingly) small publications tend to move onwards and upwards. PR pros can then examine the coverage – by applying old fashion PR reverse engineering – to understand the story angle and themes and take note of the bylines.

SEO 65