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8 Tips to Optimize Content Writing for People and Search Engines

Burrelles Fresh Ideas

In today’s digital landscape, content writing plays a pivotal role in attracting and engaging both human readers and search engines. To optimize content writing for both people and search engines, focus on producing high-quality, valuable, and engaging content that meets the needs of your target audience.

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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? I believe the generative AI is based on OpenAI technology, which makes ChatGPT. Tressa Robbins writes about the state of ethics in PR for Burrelles.

Analysis 151
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors.

Marketing 196
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State of B2B Content: 5 Trends That’ll Get You Promoted

Contently - Strategy

On Google, there are 260 million search results for “b2b technology.” ” Based on the numbers, you’d expect b2b technology to be the more popular term. Way back in 2011, some employees at HubSpot had an idea. Give employees the freedom to have personality and share their experiences. All of them passed.

B2B 145
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State of B2B Tech Content Marketing: 5 Trends That’ll Get You Promoted

Contently - Strategy

On Google, there are 260 million search results for “b2b technology.” ” Based on the numbers, you’d expect b2b technology to be the more popular term. Way back in 2011, some employees at HubSpot had an idea. Give employees the freedom to have personality and share their experiences. All of them passed.

B2B 85