Sun.Aug 06, 2023

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3 evolving PR strategies that will dominate the digital age

Agility PR Solutions

The PR industry is constantly evolving. As we step into a technologically dominated marketing sector, what we once defined as public relations is undergoing some serious renovation. From campaigning in the metaverse to the introduction of hybrid strategies, digital PR is on the move. In fact, a whopping 63 percent of PR agencies have now […] The post 3 evolving PR strategies that will dominate the digital age appeared first on Agility PR Solutions.

Strategy 147
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3 reasons why online reviews are important to your customers

Axia PR

Reviews help your customers make easier and better-informed decisions during the buying process. When purchasing a product online, you’re likely more inclined to buy the product with five stars versus one star. A product with a five-star review has that status for a reason. Whether from quality, popularity, or usability, a stellar review is an appealing tool for customers when deciding what product to buy.

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The power of diverse voices in PR and advertising

Agility PR Solutions

Diversity in PR and advertising means fostering an inclusive and equitable environment where the power of diverse voices can be fully realized. People from diverse backgrounds bring unique insights, cultural nuances, and lived experiences, which can lead to more relevant and culturally sensitive messaging. According to Statista, more than six out of 10 Americans believe […] The post The power of diverse voices in PR and advertising appeared first on Agility PR Solutions.

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Maxim Behar speaks with Ganiela Angelova on Bulgaria OnAir TV "The Day OnAir"

Maxim Behar

Host: Good evening and the start of "The Day OnAir", I am Ganiela Angelova and tonight I am putting the spotlight on the hot topics. Cardboard or concrete is the ruling coalition speak Kolyo Kolev and Maxim Behar. The war between the institutions, the relationship between the non-coalition and the battle for the local vote we comment with sociologist Kolyo Kolev and PR expert Maxim Behar, good evening gentlemen and welcome.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Food brands are all in for ESG-compliant production, but a smorgasbord of obstacles stands in the way

Agility PR Solutions

With consumers now expecting food and beverage brands (among others) to commit to ESG standards, most industry leaders expressed a strong desire to embrace those objectives in a new survey, and are seeking the ability to stand behind claims to ensure that ingredients in their supply chains are properly sourced and labeled. But this new […] The post Food brands are all in for ESG-compliant production, but a smorgasbord of obstacles stands in the way appeared first on Agility PR Solutions.

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Execs push back on top-down demand to adopt generative AI, citing consequential concerns about trust, bias, data complexity and skills gap

Agility PR Solutions

When artificial intelligence pioneer Geoffrey Hinton gave up his CEO position at Google earlier this year on his mission to sound the alarm about the dangers of the AI he helped create, he wasn’t necessarily referring to the tech itself, but rather the risks of putting it in the hands of malicious intenders. “It is […] The post Execs push back on top-down demand to adopt generative AI, citing consequential concerns about trust, bias, data complexity and skills gap appeared first on Agility

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Check List Before Finishing Summer Internship

Culpwrit

Attention: Summer Interns As the summer internship season draws to a close, make sure you can check off key accomplishments that will lead to your next career opportunity. Here are 10 questions to ask yourself: Did you learn or seek to learn something new every day? Did you get to know the agency, association… Continue reading Check List Before Finishing Summer Internship The post Check List Before Finishing Summer Internship appeared first on Culpwrit.

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Outlet Spotlight: Australian Book Review Podcast

Medianet Australia

Since 1961, the Australian Book Review magazine has been engaging with all branches of the arts to create a forum for writers and reviewers.

Media 52
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News Release vs. Press Release: What Are the Differences?

PR Fuel

Imagine you have an important announcement to make to the world. You have your message ready, but what’s the best way to deliver it? The decision between a media alert vs press release might seem trivial, but it can make or break your. Read More The post News Release vs. Press Release: What Are the Differences? appeared first on eReleases.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.