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Four social media channels most communicators overlook

Communications Conversations

Overlooked social network #3: Reddit. Why Reddit? Let’s be clear: Reddit isn’t for every brand. I say that because Reddit isn’t a marketing play the way most social networks can be. Case in point: Brands like Microsoft that use Reddit as a customer service channel. 300M users.

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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

The company also says it has doubled “the amount of content from Reddit” for media monitoring. She joined the company as a sales associate in 1987 and before her promotion served as the company’s chief customer service officer. If you enjoyed this post, you might also like: Is PR Sending More Pitches During COVID-19? [PR

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A Look at the Media Monitoring Tool Truescope is Bringing to the U.S. [PR Tech Briefing]

Sword and the Script

In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. They’ll know their costs for media monitoring upfront and can put that in their pitch. Similarly, Truescope build its own “wrapper” around results from TVEyes in their product.

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