Remove Crisis Management Remove International Remove Local Remove Product Launch
article thumbnail

What is Technology PR?

5W PR

Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits. This is especially effective for consumer technology products.

article thumbnail

Critical Mention Launches Media Contact Database, Expands Earned Media Suite

Critical Mention

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. Customers filter contacts by location, topic data, job title and other characteristics.

Media 108
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Public Relations Agency: Your Secret Weapon

Doctor Spin

The agency of record manages all aspects of your PR strategy , including media relations , crisis management, and strategic communications. This could be a product launch, a rebranding initiative, a special event, or a crisis management situation. Internal communications. Crisis communications.

Agency 52
article thumbnail

How to Prepare a PR Crisis Plan

Prohibition

Regardless of the size of your business, creating a PR crisis plan will help you stay on message and control the response to any situation that puts your business at risk. The following are 11 steps you can take to create a solid PR crisis plan: 1. Set up a PR crisis management team. How will they deal with the media?

Crisis 62
article thumbnail

Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

Internal comms takes center comms stage in hybrid work. With the new dynamics of hybrid work established worldwide, Public Relations – as a professional who builds and consolidates relationships – becomes an even more strategic professional regarding the internal audience. Bill Byrne , Managing Director, Remedy Public Relations.

Marketing 189
article thumbnail

8 Characteristics of a Successful Press Release

PR Fuel

A press release is a great way to pique the interest of local media agencies and journalists in your region in order to spread the word about your business. In order for your press releases to gain recognition by the right people (namely the media and local journalists), you need to ensure they’re written in a news format.

Writing 60
article thumbnail

Taking the collective temperature of Italian females in PR

PR Conversations

A necessity to acquire proficiency in technical tools—ones previously unused (perhaps unknown) to public relations practitioners—has caused PR women (and men) to cooperate and work with IT and analytics staff; for example, to work together to develop internal communications systems. networking in order to amplify opportunities.