Cision

AUGUST 9, 2016

What role does social media play in reputation and crisis management today? For many companies, their social media presence also doubles as customer service. What advice do you have for public relations professionals facing a crisis? In a crisis, ethics has to be a top consideration.

Crisis 0

Crisis Reputation Study Social Media 0

Norton's Notes

DECEMBER 10, 2014

Businesses of any sector in 2015 will have to be ethical to succeed – not just hotels. The message here is that a business should focus on getting its core business right, in the case of the aforementioned hotel to deliver excellent customer service and not to try and artificially engineer the omission of bad reviews.

Hotels 37

Hotels Crisis Management How To Policies 37

Sword and the Script

JANUARY 3, 2023

Social media: PR practitioners may manage an organization’s social media accounts and use them to communicate with the public and promote the organization. When the company needs specialized expertise: PR agencies often have specialized expertise in certain areas, such as crisis management or social media.

Interviews 106

Interviews Publicity Technology Social Media 106

Onclusive

AUGUST 30, 2023

Whether it’s social media, advertising campaigns, or customer service interactions, the brand’s voice, tone, and messaging should remain cohesive. Swift and thoughtful responses to negative feedback can help in managing and mitigating potential reputation crises.

Brand 195

Brand Branding How To Reputation 195

Newsfile

JANUARY 30, 2024

Crisis Management Effectiveness : Impact of PR efforts in crises. Imagine walking in your customers’ shoes, recognizing their needs and aspirations. This approach isn’t just good ethics; it’s good business. Offer exceptional and empathetic customer service.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

DECEMBER 20, 2022

Online communities deepen connections and build relationships with customers and prospects that impact product development, customer service, and marketing strategies.”. ~ Grace Platon , Communications Strategist, Communicate Grace, LLC. ” ~ Molly McPherson , APR, Public Relations and Crisis Manager, Molly + Co.

Marketing 198

Marketing Content Marketing Data Social Media 198