Remove Creativity Remove Customer Service Remove Employee Remove Enterprise
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3 Benefits of Integrating Your Enterprise Social Strategy

Cision

So how can enterprise businesses achieve success? Successful enterprise social strategies span silos and involve all departments, creating a cohesive plan that accurately reflects your business, employees and overall goals. Learn the steps for building your successful enterprise-level social strategy.

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Stop with the hocus pocus – employee communications is for muggles

PR Conversations

I’ve sat through convention and forum talks where various oracles pronounced that: employees just want to be loved. Just look at the many different ways Elisabeth Kubler-Ross’s work on death and dying , and her change curve turns up in jolly presentations about employee motivation. Will it help us to listen better to employees?

Employee 103
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More on PR2020: social media activism, internal comms resurgence, storytelling and professionalism

Stephen Waddington

Most brands have learnt that the customer service or reputational impact of the occasion rogue tweet isn’t worth the cost of 24/7 social media management. Forward-thinking organisations are using new technologies as a means of listening and engaging with employees. It’s critical to cutting through a cluttered media environment.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. Tom Pick , Digital Marketing Consultant, Webbiquity LLC.

Marketing 190
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The “social CEO”: How AmFam’s Jack Salzwedel manages his social media profiles

Communications Conversations

I provide oversight for his accounts – for creative assets like header or profile images, among other things. I also serve as a liaison between his accounts and our Customer Service teams, should a customer or claimant reach out to Jack through social media. He wanted to try this new technology on for size.

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Earned Media Rising Podcast With Cision CMO, Chris Lynch

Cision

It seems like maybe the C-suite is much more aware of the value that communications and reputation can add to an enterprise. But actually, it’s going to help smart, analytic focused and data focused, people do a better job and be more creative in many ways. Chris Lynch: Yeah, that’s right.

Media 202