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The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. We recently had a conversation with a public affairs client. Darika: It’s hard.

Data 176
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Appetite remains for agency acquisitions across UK and Europe

Wadds Inc.

Its strategic advisory services help to effectively manage risks, build revenues, attract and engage people and identify key opportunities to improve performance and enterprise value. Corporate and public affairs agencies are expected to continue to do well, healthcare also but perhaps less so whilst consumer and technology will be tougher.

Agency 52
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We Must Confront the Uncomfortable Truths – Roger Bolton

Ethical Voices

What to do when a reporter is writing a story that you know will quickly become inaccurate Why we need to confront the uncomfortable truths The ethical use of technology and AI Understanding the Page Principles Why don’t you tell us a little more about yourself and your career? Technology is at the heart of it.

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How Amazon Uses Brand Storytelling to Inspire Investment

Beyond PR

Amazon.com serves consumers and AWS serves enterprises that need web based services. You can have the best technology, you can have the best business model, but if the storytelling isn’t amazing, it won’t matter. Bezos outlined this thesis well himself in an interview with The Hollywood Reporter. Nobody will watch.”

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Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

Yes, yes - of course, we’re talking truth in advertising, of all things, but consider: When consumers watch the film, ‘Avengers 2,’ they know that Robert Downey Jr can’t really fly. So what precisely is the understanding between advertisers and their consumers as to honesty? Ethically ambiguous? Source: Hyundai ).

Film 48
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Examining the (weird) science of communication presentations

PR Conversations

Here is an example: Viewing native plants with the lens of traditional history and use, not just as a species waiting for exploitation by another nation, culture, or commercial enterprise. I would deem Danielle Brigida an early adopter of social media and online technology in the non-profit sector. Diversity key in communicating ideas.

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Examining the (weird) science of communication presentations

PR Conversations

Here is an example: Viewing native plants with the lens of traditional history and use, not just as a species waiting for exploitation by another nation, culture, or commercial enterprise. I would deem Danielle Brigida an early adopter of social media and online technology in the non-profit sector. Diversity key in communicating ideas.