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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine.

Pitching 168
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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

The attraction was instant, she says, and at that young age, it was a deciding moment in her determination to pursue a career in either PR or journalism. RW: I work with Family & Community Somerset County (FCSSC) and it has opened my eyes to the need for care in our community. PR, marketing, sales and journalism.

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PRoust Questionnaire: Helen Slater

PR Conversations

It is a long-running and successful campaign that still resonates in our New Zealand community. Because it’s the biggest one in NZ, and while there’s stuff that could be better, overall it does things pretty well given its available resources. It is fronted by former All Black (rugby) player Sir John Kirwan , who has depression.

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Don’t Quit Facebook Yet

Shift Communications

Last week, Facebook announced that beginning in January of 2015, it will be cracking down on purely promotional content coming from brands; with limited real estate in the News Feed, Facebook realizes that people want meaningful content, not sales-y product pushing. million pageviews (an outdated metric, perhaps?).

Facebook 167
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How Can Old School Strategies Counter Disinformation? – Ellen Crane

Ethical Voices

She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. I worked for American Airlines, for Hill and Knowlton, a real estate developer, law firm, national restaurant chain, and then I started my own firm. How can old school strategies counter disinformation.

Ethics 52