Melissa Agnes

JANUARY 18, 2015

Welcome to episode #033 of The Crisis Intelligence Podcast, with Melissa Agnes and Brad Phillips. When it comes to crisis media training, there are so many questions that people (whether it be spokespersons or the communication and leadership teams) seek answers to. A must read!

Training 113

Training Crisis Media Training Crisis Management 113

Reputation Us

JUNE 23, 2019

Today’s crises are taking on many unique forms and degrees of seriousness, and often take businesses by surprise—cyber incidents, executive resignations, M&A, disgruntled former employees, customer complaints on social media, salacious press headlines, etc. Be Ready For Social Media Backlash. Turn Off The Fan.

Corporate 74

Corporate Crisis Management Exercises Crisis 74

PRSay

APRIL 2, 2020

That quote from Mr. Rogers has gained new relevance in reference to health care workers who are on the front lines of the COVID-19 crisis. Communicators can also be the “helpers” to the media right now. You will always find people who are helping.’”. Connect with Lisa on Twitter: @LisaArledge.

Skype 206

Skype How To Crisis Pitching 206

Prohibition

APRIL 23, 2020

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough.

Crisis 62

Crisis Telecommunications Reputation Crisis Communications 62

wiredPRworks

MAY 6, 2020

It’s a challenging time in so many ways, yet crisis communications is a place where PR people can shine a light. Get media training before you go live on radio or video. Amy Hesser , CEO Hesser Communications Group. For businesses, organizations, and people, now is not the time to sit out in a PR quarantine.

Pitching 52

Pitching Training Radio Media Training 52

Waxing UnLyrical

APRIL 11, 2012

It doesn’t matter if you are the leader of an important social/political movement to overthrow a dictator, or a pilot; what you say and do matters. You are (quite literally) the face of your brand to a variety of audiences. Tarnishing your brand doesn’t have to happen in such a dramatic fashion. And why not? •

Media Training 70

Media Training Crisis Training Crisis Communications 70

Shift Communications

JULY 19, 2017

is suffering a crisis. As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire. In this five part blog crisis management series, we’ll walk through how we would work with our pretend client, G.W., Media training.

Case Study 118

Case Study Crisis Management Crisis Study 118

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions. Will it likely be friendly or combative?

Media Training 180

Media Training Training Interviews Media 180

Waxing UnLyrical

JULY 3, 2013

But when it comes to marketing as individuals—personal branding— I see the root of the problem we see with start-ups: generic pitches. People ask me about social media, SEO, websites, brochures, press releases, speeches, blog writing, PR, message strategies, sales, consulting…everything.

Marketing 100

Marketing SEO Writing Engineering 100

Cision

NOVEMBER 3, 2016

As digital and social media continue to blur the lines between an individual’s public and private lives, and we move forward in a world where the fusion of these two seems inevitable, it is crucial for all of us to understand the difference between what is private and what is personal, but public. That’s media training 101.

Social Media 120

Social Media Media Reputation Training 120

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Any crisis communications team must be ready to respond at any hour to an escalating event, and that speed is vital. Communications professionals must act decisively to safeguard corporate reputation, and many worry that they may miss something. Over 80% of companies now have an employee social media policy.

Trends 199

Trends Corporate Employee Analysis 199

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78