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PR and Communications: 3 Powerful 2020 Trends

5W PR

At the same time, local news publications have become decentralized , coming to meet the need for depth and comprehensiveness of the audience’s interests. That said, incorporating live video will work in favor of B2B and B2C brands, non-profit organizations, and the public service.

Trends 120
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8 Inspiring Promotional Videos that will Blow your Mind

Prohibition

Video content is a great way to engage your audience and convey promotional messages in an interesting and eye-catching way across both B2C and B2B sectors. The video showcases the brand as one that gives back and cares for its employees and the local communities – prompting customers to return and engage with the brand.

Video 62
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Why Every Company Needs Media Monitoring

Beyond PR

Executing a campaign pitch, product launch, or new initiative is only the first step in the communications cycle. Or reach out to local or national influencers to help boost campaign visibility? Execute And Adjust Campaign Messaging On-the-Fly. Smarter Outreach. Does your company distribute press releases on prominent events?

Company 73
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

There are several platforms out there to simplify and manage B2C influencer marketing, such as Paladin, Heepsy, HypeAuditor, and InBeat. We’ll also see the metaverse become a fixture across integrated marketing and PR programs, from product launches to product placement.

Marketing 190