Remove 2018 Remove Journalism Remove Measurement Remove Television
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What Lies Ahead for Public Relations in 2018?

PRSay

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. In 2018, discussions about the future for PR and communications pros will likely include the topic of robots. the blink-and-you-miss-it nature of Snapchat).

Publicity 167
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Succession Season Premiere: What Was All That Media Monitoring Talk About?

Critical Mention

The third installment of HBO Max’s hit series “Succession” was one of the most highly anticipated seasons of television in 2021. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. Eric Lebowitz.

Media 162
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Why Lebron James is a PR Superstar

Critical Mention

His status as a controversial figure reached its highest point after “The Decision,” a made for television event where James famously declared who he would be leaving his hometown Cleveland Cavaliers and “ taking his talents to South Beach ,” a spectacle that did not go over well with fans. Eric Lebowitz.

Sports 117
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How to Choose a Media Monitoring Service

Critical Mention

Like any technology investment, making a decision about which media monitoring or earned media measurement tool is right for your business can be challenging. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. As marketers know well, we live in a multichannel world. Eric Lebowitz.

How To 60
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Uncertainty in the Media Monitoring and Earned Media Market: What It Means For You

Critical Mention

These moves are sure to shake up the media tracking landscape and may leave some marketers and PR professionals wondering what their media monitoring and earned media measurement services will look like in 2019 and beyond. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. Eric Lebowitz.

Media 60
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Four Earned Media KPIs to Track

Critical Mention

At the same time, while communications, PR and marketing professionals are generally thrilled to create brand awareness without spending budget dollars, earned media can also be difficult to measure. Estimated audience is another effective way to measure the reach of an earned media event. Estimated Audience. Eric Lebowitz.

Media 76
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Why and How to Switch Media Monitoring Platforms

Critical Mention

Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics. Eric Lebowitz.

How To 106