Remove 2018 Remove Journalism Remove Measurement Remove Radio
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What Lies Ahead for Public Relations in 2018?

PRSay

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. In 2018, discussions about the future for PR and communications pros will likely include the topic of robots. the blink-and-you-miss-it nature of Snapchat).

Publicity 167
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Succession Season Premiere: What Was All That Media Monitoring Talk About?

Critical Mention

Rather, an all-in-one Earned Media Suite that provides tracking and sentiment analysis for TV, radio, online news, social media and podcasts is what Kendall Roy – and all businesses and brands concerned with their media coverage – needed as he prepared to take on his father. Eric Lebowitz.

Media 162
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#measurePR Recap (June 2018): Lessons from Millennials and Generation X

Waxing UnLyrical

As Generation Z attends college and begins to enter the PR workforce, what better time than the present to reflect on how measurement has been taught and implemented by two generations prior. Mercy Bae-coup (@MercyC) June 14, 2018. Danielle Heiny (@DanielleHeiny) June 14, 2018. Greg Rokisky (@GregRokisky) June 14, 2018.

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Why and How to Switch Media Monitoring Platforms

Critical Mention

During the vetting process, ask potential providers to show you how to track TV, radio, online news, licensed print and social media in one tool—the proof is in the pudding. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. Eric Lebowitz.

How To 106
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Three Positive Earned Media Stories in the COVID-19 Era

Critical Mention

The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. Minnesota State Trooper Hands Out N95 Masks Instead of Speeding Ticket.

Media 111
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How to Choose a Media Monitoring Service

Critical Mention

Like any technology investment, making a decision about which media monitoring or earned media measurement tool is right for your business can be challenging. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. As marketers know well, we live in a multichannel world. Robust analytics and reporting.

How To 60
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Uncertainty in the Media Monitoring and Earned Media Market: What It Means For You

Critical Mention

These moves are sure to shake up the media tracking landscape and may leave some marketers and PR professionals wondering what their media monitoring and earned media measurement services will look like in 2019 and beyond. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. Eric Lebowitz.

Media 60