Shift Communications
AUGUST 2, 2022
In the ongoing journey toward a more equitable world — and to guide coverage of it — a group of writers, editors, DEI professionals and industry leaders have developed a guide designed to serve as “a living resource for all journalists and storytellers seeking to thoughtfully cover evolving social, cultural and identity-related issues.”.
Rock the Status Quo
DECEMBER 10, 2015
Put on Your Storyteller Hat. Physicians, dentists and attorneys make up a significant portion of their commercial real estate loan business, through funding the purchase of office condo space. Put on that creative storyteller hat and let ‘er rip. Let me give you an example. GET INSPIRED!
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Solo PR Pro
AUGUST 9, 2022
Through Above Promotions, Ebony is able to combine her interests and has one key goal in mind: to be a leader in the market for implementing science and technology into storytelling and customer experiences. Some need help with marketing, others hope to be thought leaders in their industry and need help writing content.
ReimaginePR
SEPTEMBER 19, 2015
As marketers, we have to think like script writers, musicians and even real estate agents. But just like music or writing, PR and marketing magic doesn’t happen in the noise. Accomplished musicians know that it’s the rests between the notes that make music. Without the rests, the notes are just noise.
Ishmael's Corner
MAY 17, 2015
Because our society revolves around the NFL, the media has been quick to write about the microsite with the requisite backlink as a traffic source. Most people aren’t going to search on the “Wells Report,” and certainly no one is going to be searching for “context” on this topic, wasting this valuable real estate.
ReimaginePR
MAY 30, 2015
Boy, I could write a book on what makes a great media release (now THERE’S an idea) but for now, here are a few things to keep in mind: 1. Also, you have such a short moment to grab their interest, that top real estate is best used by some compelling copy. I would challenge you to write a more human bio.
Beyond PR
MAY 12, 2016
Inspired storytelling and strong visuals can help today’s agencies start conversations, interest media and hook new customers for their clients. Write like your intended audience talks. Sometimes the adventurous, the forward-thinking, and the bold win the day. However, the key is getting buy-in for your ideas. In a word, content.
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